As the token millennial at family gatherings, I’m often asked about “this Uber thing” – “What is it?” “Why is it so great?” and “It’s causing a lot of issues for the taxi drivers, you know.”
I live in Toronto where taxis are expensive and we don’t have an ideal public transportation system. I also don’t have a car. Given this, Uber has been my go-to when the public transportation system doesn’t cut it, and that’s meant close to 100 rides in the past 2 years.
I am a staunch supporter of Uber from a customer experience perspective. Yes, I am aware of the challenges their introduction has posed on the existing taxi system. I recognize there have been complaints in the past about their insurance coverage and whether it stacks up. I’m not, however, here to comment on these more “political” aspects. Instead, I’ll share why, from a millennial user perspective, the Uber experience is so positive.Read More